

Client Spotlight: Jeremy Smith, Co-Founder of Standard & StrangeWe caught up with Jeremy Smith, Co-Founder of Standard & Strange to talk marketing, the importance of brand partnerships and the gear he can't travel without. Check out the full interview. Read More

10 Key Insights on Consumer Plans for Spring & Summer 2022Each year, we poll Gear Patrol's audience of product enthusiasts to learn more about their pursuits. Their insightful responses help to inform Gear Patrol's slate of content, partnerships, and projects for the year.This year, we're excited to share a few key takeaways from our latest reader survey. While respondents were comprised of Gear Patrol readers, we believe that these insights are applicable to enthusiasts in other categories as well. Below, read on for 10 takeaways on consumers habits — from what they're up to this Spring and Summer to how they shop for products. Read More

The Upgrade, Presented by Lexus, is a Gear Patrol moment that rallies around the desire to upgrade into the luxury category; whether it’s your next adventure, your next watch, your next car or your home entertainment setup, “The Upgrade” inspires and educates our readers on how to step into luxury.Here's an exclusive look into the campaign. Read More

The Gear Patrol team spoke with AETHER's co-owner, Jonah Smith, about the team's recent motorcycle trip through Mexican mezcal country, where they visited distilleries, tested gear and put some serious miles on eight Harley-Davidson Pan Americas. Read More



