Luminox's Latest Watch Uses a Surprising Material

Luminox, in partnership with renowned adventurer and survivalist Bear Grylls, has released a watch designed help save the planet little by little. The Bear Grylls 3700 Eco Series makes use of recycled ocean plastic from #tide for the case, bezel and strap, and will be limited to just 1,500 pieces. While the recycled ocean plastic should be enough to make you feel good about this watch, Luminox is also donating a portion of the retail price of the watch to Project Aware, which works with scuba divers around the globe to protect underwater environments. And, of course, the 3700 Eco series still lives up to Luminox’s reputation for making rugged, hard-wearing timepieces for use in harsh environments. But if you’re interested act fast, there are only 50 pieces left.