Client Spotlight: Alana Krutoyarsky from Montblanc on 3 Ways to Make Your Branded Event CountMontblanc is a nearly 100-year-old company that started off with a single, iconic writing instrument. Now it's a renowned global brand that through wise and effective evolution can create (and sell out of) a luxury smartwatch in the face of major competition. And events have been a big part of their strategy for success. Alana Krutoyarsky is Montblanc North America's Retail Marketing Manager. Prior to Montblanc, she worked in her family's fine jewelry & antiques business. We connected with Alana after a recent collaboration between Montblanc and Gear Patrol for a launch party for their new Summit 2 Smartwatch to chat about how to make branded events count. Read More
Head of Gear Patrol Studios Monica Hare Says What's Old is New AgainWe’re excited to announce that Monica Hare is the new Head of Gear Patrol Studios. She originally comes from Spokane, Washington, but has lived in Seattle, Los Angeles, and for the past five years, Brooklyn, New York. Professionally, she was most recently at BuzzFeed leading the Global Client Services team. She’s held business leadership roles on the creative agency, publishing and client side, which has given her a unique perspective on the marketing and media landscape. From leading a digital division of an entertainment agency to being on the launch team of a music museum, her path has been non-linear, but the through-line has indeed always been digital storytelling and content. We had the chance to spend some time with Monica talk about everything from work to play. Read More
The GP100: Products That Solve, Inspire or Serve by Eric Yang
I'm excited to introduce you to the 2018 GP100, the 100 Best Products of the Year. Oh, and one more thing.For the first time ever we've brought the GP100, our sixth edition, to print. It's available to order in the Gear Patrol Store now, or at Barnes & Noble and American Express Centurion Lounges in December. And our wonderful subscribers will be receiving a copy as a gift along with another surprise. Read More